WORKSHOP: Revolutionising benefits communication: Harnessing benefits technology for personalised impact

8:25am – 9:10am BST, 18 June 2026 ‐ 45 mins

Room: Affiliation Hub 2

This workshop is exclusively designed for senior reward and benefit professionals in small (minimum 500 employees) and medium organisations primarily based in the UK with an existing Private Medical Insurance (PMI) or Healthcare Insurance.

With benefits being the second largest expenditure, HR and Reward leaders face significant challenges in effectively communicating them. As organisations strive to offer competitive benefits packages, the complexity and variety of options can overwhelm employees and create difficulties in crafting a clear narrative for HR to share. This often leads to disengagement and underutilisation of available benefits. With traditional and  one-size-fits-all communication methods frequently falling short, this workshop brings together senior reward and benefits leaders to explore strategies for enhancing communications, aiming to deliver maximum return on investment for both your organisation and its people.

Key Discussion Points:

• Personalisation through Data Analytics: While personalisation is often discussed, in reality how are you using data to tailor communications to individual employee needs and preferences?
• Creation of a Single Narrative: Do you have a clear narrative for your Employee Value Proposition (EVP), or does it resemble a lengthy shopping list?
• Automated Communication Systems: What role does your technology platform play in delivering timely, automated, and personalised messages?
• AI: Is it helping or hindering you from delivering personalised communications?

In association with Gallagher